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The Good, Bad & Uglies of Video Testimonials The Apple Watch, Oura Ring, Fitbit—chances are, you or someone you know is wearing one right now. These little wrist-bound (or finger-bound) gadgets are changing the way we think about health, shifting the focus... Continue Reading… Wearable Tech, Smarter Marketing: A New Era for Healthcare Brands
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Advertising, Branding

The Good, Bad & Uglies of Video Testimonials

We all do it. Before we eat someplace, buy something, or...

Branding, Digital, Healthcare

Unleash the TikTok Power of Dancing Doctors and Viral Vaccinations

Your TikTok Brand Is Waiting For You. Has TikTok run its...

Branding, Healthcare

The Case for Data

Without research, you’re probably throwing away your marketing dollars. Research is...

Branding, Healthcare

Change is healthy. But changing loyalty is becoming a healthcare concern.

Loyalty looks different post COVID-19. Here’s how healthcare can turn heads...

Branding, Healthcare

Break your common archetype. Brand with meaning.

Stay competitive. Go beyond The Caregiver persona. For the past several...

Advertising, Branding, Digital, Healthcare

Using Data to Humanize Social Media

Remember the story you told at your in-laws’ Thanksgiving dinner table...

Branding, Healthcare

Lessons from the Pandemic: Making healthcare more human.

How COVID-19 has helped create a more human healthcare experience. For...

Branding, Healthcare

Brand New World. How 2020 has forever shaped our approach to branding.

2020 asked a lot of us as an agency and as…

Advertising, Branding, Healthcare

Trends in Community Hospitals Part 2: Humanize Your Brand

Trends in Community Hospitals Part 2: Humanize Your Brand The digital…

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770.642.7900 • hello@bosuncrew.com
3000 Old Alabama Road, Suite 119-348, Alpharetta, GA 30022
© 2025 Bosun

You’ll notice some updates around here as we rebrand. What won’t change? We’re still fully independent. Still full-service. Still the crew you trust to rock the boat in all the right ways.

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